Strategic Business Leader (MGMT 621)

OVERVIEW

1. COURSE DESCRIPTION

On successful completion of this course, candidates should be able to apply excellent leadership and ethical
skills to set the ‘tone from the top’ and promote a positive culture within the organisation, adopting a
whole organisation perspective in managing performance and value creation. In addition, candidates will
be able to evaluate the effectiveness of the governance and agency system of an organisation and recognise
the responsibility of the board or other agents towards their stakeholders, including the organisation’s
social responsibilities and the reporting implications. Candidates will also be able to evaluate the strategic
position of the organisation against the external environment and the availability of internal resources, to
identify feasible strategic options. Furthermore, candidates will gain the approach to analyse the risk profile
of the organisation and of any strategic options identified, within a culture of responsible risk management.
Candidates will also select and apply appropriate information technologies and data analytics, to analyse
factors affecting the organisation’s value chain to identify strategic opportunities and implement strategic
options within a framework of robust IT security controls. Moreover, candidates can also evaluate
management reporting and internal control and audit systems to ensure compliance and the achievement
of organisation’s objectives and the safeguarding of organisational assets. In addition, candidates can also
apply high level financial techniques in the planning, implementation and evaluation of strategic options
and actions.
Candidates should be able to apply innovative thinking, applying best in class strategies and disruptive
technologies in the management of change; initiating, leading and organising projects, while effectively
managing talent and other business resources.

2. REASON FOR THE COURSE

Accelerated digitalization and disruptive business models force companies and organizations to formally set
their strategic direction, (often with assistance of strategy consulting firms such as McKinsey, Bain, BCG),
and to solve a specific strategic or operational issues or external auditing (often with the assistance of
Deloitte, EY, KPMG, PWC) or implement a digital solution (often with assistance of Accenture, IBM, Oracle).
Meanwhile, many multinationals also build their internal consulting and innovation departments to manage
their ongoing strategic change and innovation process.
The aim of the syllabus is to demonstrate organisational leadership and senior consultancy or advisory
capabilities and relevant professional skills, through the context of an integrated case study.

3. STUDY HOURS

4. ROLE IN CURRICULUM


Prerequisites:
There are no prerequisites for this course other than the program entrance requirements. However, students
are encouraged to complete one or more of the following courses before attempting Strategic Leader: STAT
511, ACCT 521, MGMT 525, FINC 612.

SKILLS

  • LEARNING OUTCOMES
  • ASSESSMENT AND GRADING
  • TEACHING METHODS
  • STUDY PLAN
  • TEXTBOOKS AND REFERENCES

5. COURSE LEARNING OUTCOMES (CLO)

On successful completion of this course students should be able to:

Knowledge Level of Learning Related PLO
Explain the Foundations of Organizational Dynamics (CK1)
Explain the concepts of stakeholders, ethics, environmental accountability, agency theory, corporate governance, risks, internal controls, integrated reporting, and strategic management model of strategic assessment, strategic choices and strategic action.
Understand PC5
Cognitive Skills Level of Learning Related PLO
Create an organizational strategy (CC1)
Create an organizational strategy to align the mission, vision, goals, objectives, critical success factors and key performance indicators, projects, product portfolio, organisational structure, and IT applications needed.
Create PC5
Analyze and conduct Risk Assessment for Informed Decision-Making (CC2)
Evaluate the strategic position of the organization against external environment and the availability of internal resources, to identify feasible strategic options and analyse the risk profile of the organization and of any strategic options identified, within a culture of responsible risk management.
Evaluate PC5
Evaluate Techniques and Strategies for Dynamic Change Management (CC3)
Evaluate high level financial techniques in planning, control and decision making and enable success through innovative thinking, apply best in class strategies and disruption technologies in management of change.
Evaluate PC5
Communication, Information Technology, and Numerical Skills Level of Learning Related PLO
Create a Strategic IT Formulation for Optimal Organizational Outcomes (CCIT1)
Formulate IT arrangements to enable successful strategic outcomes.
Create PCIT1
Interpersonal Skills and Responsibilities Level of Learning Related PLO
Critically evaluate the Collaborative Strategic Development (CIP1)
Critically evaluate the effectiveness of individual and team-based approaches to developing and presenting feasible strategies.
Evaluate PIP1
Formulate the Strategy for Sustainable Success (CIP2)
Formulate an ethical business strategy.
Create PIP2

6. ASSESSMENT AND GRADING

Grades will be determined based on a grading score, calculated using the following assessments and score allocations:

Topic CLO Assessment and Scoring Skill
Weighting for
Grade
Participation
and
presentation
In-class
mini-case
studies (2)
Strategy
Consulting
Project
Final Exam
Explain the Foundations of Organizational Dynamics (CK1) 50%   50%   100%
Create an organizational strategy (CC1)   30% 50% 20% 100%
Analyze and conduct Risk Assessment for Informed Decision-Making (CC2)   30% 30% 40% 100%
Evaluate Techniques and Strategies for Dynamic Change Management (CC3)   30% 30% 40% 100%
Create a Strategic IT Formulation for Optimal Organizational Outcomes (CCIT1)   40% 30% 30% 100%
Critically evaluate the Collaborative Strategic Development (CIP1)   40% 30% 30% 100%
Formulate the Strategy for Sustainable Success (CIP2)   30% 30% 40% 100%

7. TEACHING METHODS

The teaching methodology will aim at promoting critical thinking among the students and stimulating
student participation during the classes. The students’ knowledge will be periodically reviewed by class
presentations, quizzes, case study analysis, assignment and exam.

EXAM

This course is examined using an integrated case study exam. The case study may use or draw upon some
or all of the main elements of the Integrated Reporting Framework. The examination assesses the technical
and digital capabilities that potential leaders need to demonstrate in senior positions within organisations
but will also be focused on the following professional skills and behaviours: Communication, Commercial
Acumen, Analysis, Scepticism, and Evaluation.

The broad structure of the case study will give candidates information about an organisation from a range
of sources ranging from interviews with stakeholders to internal organizational documents to spreadsheets.
Each case study will require the candidate to take on various roles of organisational leaders, consultants or
advisers to senior management.

Assignment – Strategy Consulting Project

Work Arrangement: Group
Output format : Presentation
Language : English
Assignment : Students will form management consulting teams with 5 members and will explore
strategic issues and innovation in selected industries to develop and recommend
a new strategy. Selected industries may include: Banks, Insurance, Telecom, Audit
& Accounting, Retail & Supermarkets, Airlines, Petrol Stations, Hotels, Café & Food
Chains and Higher Education.

Consulting Projects Assessment Criteria

§ Diagnose strategic issues with a structured problem-solving approach (20%)
• Project team identifies relevant strategic issues and innovation areas
• Project team classifies the root causes of the issues with (MECE) pyramid principle
§ Analyze strategic information with various approaches & methodologies (20%)
• Relevant data with sufficient variety and depth are collected
• Variety of and relevant analyses are performed with an appropriate depth
§ Synthesize findings and translate abstract ideas into actionable insights (20%)
• Compelling insights are generated from the analyses with beyond the obvious results
• Implications for the client organization are revealed: “So What?” is clearly answered
§ Design and evaluate alternative solutions and a roadmap (20%)
• Alternative scenarios are designed & evaluated answering “What should firms do?”
• ext steps and an innovation roadmap are developed
§ Develop and Recommend a new strategy (20%)
• Strategy development process is progressed timely & independently as a team
• New strategy is presented with a clear storyline based on pyramid principle

8. STUDY PLAN

The course targets the 50 lessons in the study plan below. Each lesson is 1.5 class hours each; there are a total of 75 class hours. The study plan below describes the learning outcome for each lesson, described in terms of what the student should be able to do at the end of the lesson. Readings should be done by students as preparation before the start of each class. Implementation of this study plan may vary somewhat depending on the progress and needs of students.

  Lesson Learning Outcomes Teaching and Learning Activities,
Assessment
1 General introduction and Method of Study followed by subject matter: Stakeholders, ethics, environment.
Analysing organisation’s stakeholders, ethical decisions and environmental issues, the purpose and rationale of strategy.
(CK1, CC2)
  • Lecture
  • Group discussion on the purpose of strategy and use of theory and case studies

Reading:
Chapter 4 pp. 132-153 [Textbook 1]
Case study: United Breweries Holdings Ltd)

2 Corporate governance (CG) perspectives, agency theory, principles of good CG
Assess the CG perspectives, agency relationships, and good CG principles (CC1)
  • Lecture
  • Quiz 1

Reading:
Chapter 4 [Textbook 1]
Chapter 3 [Textbook 2], (pp. 60-64)

3 Corporate Governance codes (UK Governance code)
Exemplifying a Successful Corporate Governance code
Evaluate the underlying tenets of good corporate governance practices (CCIT1)
  • Lecture
  • Quiz 2
4 Corporate governance code – continuation
  • Lecture
  • Quiz 2 continuation
5 Corporate governance for charities, government agencies, and board structure
Assess the different corporate governance perspectives of organisations
  • Lecture
6 Risks
Assess the different types of risks, risk assessment, risk responses, risk correlations, audits and Enterprise risk management
  • Lecture

Reading:
COSO ERM – Integrating risks with strategy and performance (June 2017)
Quiz 3

7 Internal controls and internal audit
Assess the internal Control characteristics, signs, limitations, and internal audit remit
  • Lecture

Reading:
Guidance on Risk Management, Internal Control and Related Financial and Business Reporting (FRC, 2014)

8 Integrated reporting
Determine the concept of integrated reporting
  • Lecture

Reading:
Integrated reporting of National Electricity Board, Malaysia (2019)

9 Strategy – definition, levels of strategy, how strategies are developed and strategic management model
Assess the strategic management model and its elements (CC1)
  • Lecture
  • Quiz 4

Reading:
Chapter 1 [Textbook 1]
Case study – Airbnb

10 Strategic position – mission, vision, goals, objectives, critical success factors, key performance indicators
Assess the role of targeted objectives in strategy making and implementation (CC1)
Apply the concept of setting objectives to real life case studies (CC2)
  • Lecture
  • Quiz 4

Reading:
Chapter 1 [Textbook 1]

11 Strategic position – environmental appraisal – macro-general environment and scenario planning
  • Lecture
  • Quiz 4

Reading:
Chapter 2 [Textbook 1]
Case study: Alibaba

12 Strategic position – industry environment – market forces analysis
  • Lecture
  • Quiz 4

Reading:
Chapters 3 and 7 [Textbook 1]
Case study – IKEA (chapter 7)

13 Porter’s Diamond and introduction of internal appraisal
  • Lecture
  • Quiz 4

Reading:
Chapter 9 (pp. 282-283)

14 Strategic position – value chain, value system, processes, product portfolio
  • Lecture
  • Quiz 4

Reading:
Chapter 4 and chapter 8 (pp. 283-284) [Textbook 1]
Case study – Rocket Internet (chapter 4)

15 Strategic choices – TOWS analysis, Ansoff’s strategies
  • Lecture
  • Quiz 5

Reading:
Chapter 8 [Text book 1]
Case study: Virgin (chapter 8)

16 Strategic choices – external growth – M&A
  • Lecture
  • Quiz 5

Reading:
Chapter 11 (pp. 339-350) [Textbook 1]

17 Strategic choices: Alliances and evaluation
  • Lecture
  • Quiz 5

Reading:
Chapter 11 (pp. 351-360), Chapter 12 [Textbook 1]
Case study: Sainsbury (chapter 11)

18 Strategic choices: Capital budgeting
  • Lecture
19 Strategic choice: types of changes, contextual features of change success, Force-field analysis
  • Lecture

Reading:
Chapter 15 [Textbook 1]
Case study: Motor of change (chapter 15)

20 Strategic action: Organisational structure
  • Lecture

Reading:
Chapter 14 [Textbook 1]
Case study: One Sony (chapter 14)

21 Strategic action: Culture
  • Lecture

Reading:
Chapter 6 [Textbook 1]
Case study: Barclays Bank (chapter 6)

22 Strategic action: Leadership
  • Lecture

Reading:
Chapter 15 (pp. 469-471) [Textbook 1]

23 Strategic action: Project management
  • Lecture

Reading: Textbook 2 (pp. 421-450)

24 Strategic action: Project management
  • Lecture
25 Strategic action: Financial in planning and decision making
  • Lecture

Reading: Textbook 2 (pp. 273-295)

26 Strategic action: IT – e-commerce, IT security and controls, cloud computing, fintech, blockchain and initial coin offering
  • Lecture

Reading: Textbook 2, (chapter 11, 12)

27 Strategic action: IT – e-commerce, IT security and controls, cloud computing, fintech, blockchain and initial coin offering
  • Lecture
28

Case Study discussion and Review

  • BCO Charity
  • Lecture
  • Exam techniques and questions
29

Case Study Review

  • T14 consulting
  • Lecture
  • Exam questions
30

Case Study Review

  • Dulce Chocolate
  • Lecture
  • Exam questions
31

Case Study Review

  • SmartWear retailing
  • Lecture
  • Exam questions
32 Assignment discussion
33

Case Study Review

  • Hilite Hotels

Assignment discussion

  • Lecture
  • Exam questions
34

Case Study Review

  • CC construction

Assignment discussion

  • Lecture
  • Exam questions
35

Case Study Review

  • Nehby company

Assignment discussion

  • Lecture
  • Exam questions
36

Case Study Review

  • Rail Co

Assignment discussion

  • Lecture
  • Exam questions
37

Case Study Review

  • DCS company

Assignment discussion

  • Lecture
  • Exam questions
38

Case Study Review

  • ONA airlines

Assignment discussion

  • Lecture
  • Exam questions
39

Case Study Review

  • Green transport group

Assignment discussion

  • Lecture
  • Exam questions
40

Case Study Review

  • 1 Trax

Assignment discussion

  • Lecture
  • Exam questions
41

Case Study Review

  • WAT tours

Assignment discussion

  • Lecture
  • Exam questions
42

Case Study Review

  • EcoCar

Assignment discussion

  • Lecture
  • Exam questions
43

Case Study Review

  • 2Tel

Assignment discussion

  • Lecture
  • Exam questions
44

Case Study Review

  • Hammond Shoes

Assignment discussion

  • Lecture
  • Exam questions
45

Case Study Review

  • Man Lal

Assignment discussion

  • Lecture
  • Exam questions
46

Case Study Review

  • Lysus surgical

Assignment discussion

  • Lecture
  • Exam questions
47

Case Study Review

  • Xaxa

Assignment discussion

  • Lecture
  • Exam questions
48

Case Study Review

  • Cheapkit

Assignment discussion

  • Lecture
  • Exam questions
49

Case Study Review

  • Science First company
  • Lecture
  • Exam questions
50

Case Study Review

  • State Bank of Forenia

Assignment discussion

  • Lecture
  • Exam questions
51 Assignment Presentation Class
(CCIT2)
  • Assignment Presentations
  • Group discussion
52 Assignment Presentation Class
(CCIT2)
  • Assignment Presentations
  • Group discussion
53 Final Exam Review
(CCIT1)
  • Lecture and review of topics

9. TEXTBOOKS AND REFERENCES

Textbook

1. Johnson, G., Whittington, R., Scholes, K., Angwin, D. & Regner, P. (2017), Exploring Strategy – Text
and Cases, 11th ed., Pearson, Pearson Education Limited, UK.
2. ACCA (2021), Strategic Business Leader, BPP Learning Media.
3. Tricker, B (2019), Corporate Governance – principles, policies, and practices, 4th ed., Oxford
University Press, UK.
4. Thompson, Peteraf, Gamble, and Strickland (2019). Crafting & Executing Strategy: The Quest for
Competitive Advantage: Concepts and Readings, 22nd Edition.
5. Lawrence, A.T. & Weber, J. (2017), Business and Society – Stakeholders, ethics, public policy, 15th
ed., McGraw Hill Education, NY.

References

1. Harvard Business Review (2011). HBR’s 10 Must Reads on Strategy.
2. Journal of Business Ethics
3. Corporate Governance: An International Review
4. Managerial Auditing Journal